By Amy If you’ve been following this blog (or podcast) for a while, you know we’ve come a long way since the days when everything about online marketing started and ended with Facebook. Still, we all know that social media and Facebook in particular remain a BIG part of how we drive traffic to our…

 
 

By Michael Stelzner Do you split test the opt-ins on your website? Want to get better results? To learn how to create effective split tests, I interview conversion expert Joanna Wiebe. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy…

 

By Chuck Sambuchino Column by S. Jane Gari, who lives in Elgin, South Carolina with her husband and daughter. Her nonfiction has been nominated for three Pushcart Prizes. Her memoir The Right Frame of Mind You’ve landed an agent and a publishing contract, and you’ve pumped your fist in the air like a champion. Your…

 

By Darren Rowse Recently I shared a simple technique that I use to come up with ideas to write about on my blog – answering a beginner question. While not really rocket science I had a number of readers contact me privately with thank-you messages appreciating the nudge to write that type of post. Today…

 
 

By Brooke Furry Gain a competitive advantage by subscribing to theTopRank® Online Marketing Newsletter. © Marketers salivate dreaming of attracting attention from “influencers” – be it celebrities, established experts in a particular field, or talking heads. Convincing an influential industry leader to promote your brand would feel like a major win any day, as that…

 

By Robert Lee Brewer Are you ready for the 2015 April PAD Challenge? I know I am! (Check out the guidelines here.) Poem Your Heart Out, Volume 2 The prompts are ready. The guest judges are confirmed (check them out here). And we have a cover design for the Poem Your Heart Out, volume 2…

 

By Brian A. Klems You start dating a person you met at your local grocery store. The date is going well—you’ve taken the person to your favorite restaurant (in which you both ordered the same unusual meal) and, it turns out, you both grew up in the same small town. The problem is, when you…

 

By Anne Wayman Often ads and market listings for magazines and other publications will call for writing samples. These are also known as ‘clips’ and as ‘tear sheets’ which is spelled both as one word and two. No matter what you call it, the writing sample is just that – a sample of your writing….