The Language of Selling – Are You Using It?

By Guest Blogger This is a guest contribution from Richard Akhmerov. Benefits, benefits, benefits. We’ve all heard that benefits sell, not features. Create needs, not wants. But this is all rehashed information. And no amount of reading will make you better at the following if you don’t practice it by trying. But there is one…

How to Get 100,000 People to Read Your Blog [Free Ebook]

By brittanyleaning@gmail.com (Brittany Leaning) What does it take to drive 100,000 visitors to your blog? What about turning each of those visitors into 100,000 loyal subscribers? For many marketers, just getting 100,000 visitors to a website seems impossible — never mind figuring out how to entice them to become active email subscribers.

How to Get More Out of Facebook Ads

By Sarah Smith Do you use Facebook to promote your business? Are you struggling to find ways to get noticed on the platform? With each update to Facebook, it becomes increasingly harder for small businesses to make a splash in front of their intended audience. Here are four marketing tactics you can use to get…

Gogyohka: Poetic Form

By Robert Lee Brewer If only a poetic form existed that could be both concise and free. Oh wait a second, there’s gogyohka! Gogyohka was a form developed by Enta Kusakabe in Japan and translates literally to “five-line poem.” An off-shoot of the tanka form, the gogyohka has very simple rules: The poem is comprised…